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Business Outcomes

CRM for Public Relations

Measure the business impact of every PR campaign and show ROI with the 'Business Outcomes' dashboard. Get automated, shareable reports that connect earned media to metrics like web traffic, goal completions, and backlink clicks.

Account Summary

See an overview of all pitching activity by account to see real-time progression of campaign progress across all stages of media outreach. Better manage team performance and account health with easy access to key internal stats like:

Metrics That Matter

Measure the impact of your coverage with key metrics

Outlet tier
Backlink tracking
Moz score
UMV tracking

Shareable Media Activity and Coverage Dashboards

Show team members, managers and clients the value of PR efforts using dashboards featuring pitching activity, campaign status and key performance metrics that tie directly to the business impact of different earned media placements.

Team Results

Compare individual team members' pitching stats and conversion rates to better understand and guide your team's outreach efforts without having to micromanage.

Lead professional development
Acknowledge successes
Increase conversion rates
Strengthen journalist relationships

Top Contacts

Have you ever been able to prove your strongest media relationships? Discover which journalists most frequently respond to your team’s pitches so you can leverage — or highlight — your strongest journalist relationships with a media track record.

FAQs

What is a PRM

We believe in the power of innovation to transform lives. Our mission is to empower therapists, educators, and their organizations with cutting-edge tools that enhance cognitive, speech, language, and social-communication therapy. Cognishine was built to address global health economy challenges. We are dedicated to improving the quality of care and the well-being of individuals across all stages of life.

What is a PRM

We believe in the power of innovation to transform lives. Our mission is to empower therapists, educators, and their organizations with cutting-edge tools that enhance cognitive, speech, language, and social-communication therapy. Cognishine was built to address global health economy challenges. We are dedicated to improving the quality of care and the well-being of individuals across all stages of life.

What is a PRM

We believe in the power of innovation to transform lives. Our mission is to empower therapists, educators, and their organizations with cutting-edge tools that enhance cognitive, speech, language, and social-communication therapy. Cognishine was built to address global health economy challenges. We are dedicated to improving the quality of care and the well-being of individuals across all stages of life.