Webinars

Darryl Sparey, MD and Co-Founder of Hard Numbers, and Zach Cutler, CEO of Propel PRM, share game-changing insights on how earned media and AI are reshaping the PR landscape.

Join Zach Cutler and Gini Dietrich to discover how AI is reshaping the PR landscape with hyper-personalized outreach, smarter audience segmentation, real-time sentiment analysis, and dynamic campaign adjustments. From enhancing PESO (Paid, Earned, Shared, Owned) campaigns to balancing automation with authenticity, this session is packed with actionable insights for PR pros at every level.

In this webinar, Zach Cutler, CEO of Propel PRM, discusses the evolution of AI in PR, strategies for personalized engagement, ethical considerations, and real-life examples of AI’s impact. Whether you're concerned about data privacy, AI bias, or balancing tech with human insights, the webinar will provide valuable guidance.

Join AI and PR expert Stephen Waddington for an in-depth look at how AI works and how to make it work for your campaigns

Join Zach Cutler as he walked us through all the new features of Propel 2.0, from the new AI powered media database to the new UX

Watch now a deep dive into the Q1 2024 Propel Media Barometer, and understand how best to implement its findings with one of the top PR writing coaches in the industry!

Sign up to learn some tips and tricks to enable the rising superstars in your firm to truly shine.

Sign up to learn how to optimize your PR strategy, specific to representing startup companies in today's digital landscape.

The economy is changing, and so must our PR umbrellas! Here's your intro to expanding your PR offerings today.

Start crafting the perfect PR pitches based on half a million emails sent to journalists in the past three months.

Watch to answer the question: What is cultural strategy and how can I start using it in my PR campaigns?

Ready to dig into the good, the bad and the ugly of AI in the PR industry? Learn about Ethical AI with the experts.